Quality certification is the golden key for enterprise transformation and upgrading, and also strong support for high-quality industrial development. The Liuzhou Municipal Administration for Market Regulation adheres to the model of government assistance, enterprise responsibility, and industry-university-research linkage, accurately connects with enterprise needs, solves development bottlenecks, and helps small and micro enterprises improve quality and efficiency. The transformation of Guangxi Zhuangxiang Wood Industry Co., Ltd. is a vivid example.

Ten years ago, we were still staying up all night worrying about whether the environmental standards of a panel were up to standard. Today, Zhuangxiang's products have not only obtained international forest certification, but have also become synonymous with mother-and-baby grade and child-safety grade products. All of this comes from the precise assistance of Liuzhou's quality improvement action for small and micro enterprises, the person in charge of Guangxi Zhuangxiang Wood Industry said with deep emotion when looking back on the company's development. Rooted in the core area of Rong'an fragrant cedar industry, Zhuangxiang Wood Industry once struggled because of a weak technical foundation and extensive management model. Facing strict entry thresholds in the high-end market and fierce competition in overseas markets, it repeatedly hit obstacles. It was the proactive service and precise assistance of Liuzhou's market regulation department that lit the path of transformation for the enterprise. Through special training organized by the market regulation department and coordinated government-enterprise breakthroughs, Zhuangxiang Wood Industry built a full-process quality traceability system and successfully passed multiple authoritative domestic and overseas certifications, including ISO 9001 quality management system certification, China Environmental Labeling Product Certification, and FSC international forest certification, breaking through long-standing technical barriers that had constrained development.
Today, Zhuangxiang Wood Industry's product qualification rate has increased from 96.3. percent to 99.7. percent, the customer complaint rate has dropped 82 percent, and the proportion of high-end products has increased from 15 percent to 40 percent. Relying on high-end quality certifications, its export value exceeded 10 million yuan in 2025, achieving a leap from small workshop to industry benchmark and providing a replicable experience model for small and micro enterprises in traditional manufacturing.
Source: Internet
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