Recently, Denuo Forestry, a leading brand in wooden lifestyle products, joined hands with China Unicom and Soonfor Software to build a benchmark digital factory for wood products in Longyan.

Main expected benefits of the project:

1. Full-process transparent management. Through the system, the company can achieve transparent management from orders to production, ensure the timeliness and accuracy of data, and optimize the overall business process.

2. An efficient information-sharing platform. By integrating and optimizing the processes of each business department, the project breaks down information silos, enables seamless collaboration and resource sharing, and improves market response speed.

3. Streamlined processes with lower cost and higher efficiency. The system helps simplify production workflows, shorten lead times, reduce production costs, and strengthen enterprise competitiveness.

4. Accurate inventory management and faster capital turnover. By precisely managing inventory accounts, the company can reduce inventory costs and significantly improve operational efficiency and cash flow turnover.

5. Paperless work to support sustainable development. Paperless production and office work can significantly reduce operating costs, improve efficiency, lower environmental impact, and promote sustainable development.

Denno Forestry: a leader in wooden lifestyle products

Founded in 2005, Denuo Forestry is a comprehensive enterprise integrating research and development, design, deep processing of outdoor wood products, and export business. The company is located in Zhangping, Fujian, about 140 kilometers from the Port of Xiamen. After nearly twenty years of effort and accumulation, it has developed into a national key leading forestry enterprise, a key exporter of outdoor wooden products, and the first company in Fujian's wood products industry to apply 5G plus industrial internet digital management.

Denno Forestry operates three domestic bases under the names Denuo, Xin Denuo, and Xiamen. At the same time, it is actively expanding into Southeast Asia and is preparing to establish new factories in Vietnam and Malaysia. As a group enterprise, Denuo adopts a multi-organization structure with independent accounting, making management more flexible and operations more efficient.

Denno Forestry focuses on the field of outdoor garden and leisure home furnishings. Its products cover children's outdoor play equipment, outdoor tables and chairs, gardening products, and indoor and outdoor home products. Its sales reach Europe, North America, South America, Oceania, Asia, and other markets, and it has established long-term strategic partnerships with many overseas customers. At the same time, it has opened new sales channels through platforms such as Amazon, Walmart, and Wayfair, achieving an F2C business model.

Cross-border e-commerce helps both brand and sales grow

With the development of the cross-border e-commerce industry, Denuo Forestry has keenly captured the trend of internationalization of Chinese brands. The company is using digitalization to strengthen its manufacturing, management, and global business coordination so it can continue improving brand influence and sales performance in overseas markets.