As the end of the year approaches, the wood and home furnishing industry cluster in Ruichang City is surging with strong development momentum. Recently, reporters visited the production workshops of several local wood and home furnishing enterprises and saw machines running at high speed while workers stayed busy in an orderly manner along various production lines. Cutting, polishing, assembly, painting, and other processes were closely connected, creating a bustling scene of rushing to fulfill orders and fully reflecting the vibrant year-end boom in both production and sales.

Jiangxi Tieniu Intelligent Furniture Co., Ltd. is a backbone enterprise in Ruichang's wood and home furnishing industry. In its production workshop, batches of high-end wood veneer furniture products are being rushed off the assembly line and will soon be shipped across the country. Since 2025, the company has focused on high-end development, proactively breaking through traditional furniture manufacturing bottlenecks and investing more than RMB 2. million to introduce intelligent production equipment not yet available in the surrounding Jiujiang area, significantly improving production efficiency and product precision. On this basis, the enterprise formed a professional research and development team, deeply explored mid-to-high-end market demand, and launched new high-end lacquered wood veneer products. With environmentally friendly materials, refined craftsmanship, and fashionable design, these products have won market favor.

The company achieved an output value of more than RMB 26 million in 2025, up 10% year on year, and overall production has remained relatively stable.

In sharp contrast to Tieniu Intelligent Furniture's high-end route, Suzao Furniture Co., Ltd. focuses on the personalized customization track. Its workshop is also busy, with workers putting in extra hours to rush orders and ensure that every customized product is delivered on time. To accurately meet diversified consumer needs, Suzao Furniture closely follows market trends by expanding online promotion efforts, building a professional short-video operations team, and using online platforms to showcase the design concepts, production processes, and real-life effects of customized furniture. This content has attracted significant online attention and helped the brand build strong recognition in surrounding areas.

As we have stepped up our short-video promotion efforts, the company's visibility in surrounding areas has continued to rise, and many customers have come to the factory and showroom for offline experiences. We have been working overtime to meet customers' diverse needs.

It is understood that, based on the development foundation of the wood and home furnishing industry, Ruichang City has deepened the optimization and upgrading of its business environment and introduced a series of support policies to help enterprises pursue differentiated development. These policies cover multiple dimensions such as platform building, market expansion, and technological innovation, providing all-round relief and empowerment for enterprises. At present, wood and home furnishing enterprises across the city are making every effort to sprint toward their annual targets, optimizing development strategies based on their own positioning, and building momentum for high-quality industrial development through distinctive development paths.

Source: Ruichang City Integrated Media Center